Image via Wonderbrands / Newswire.CA
Wonder Bread is gathering four-legged friends whose barks are greater than their bites and turning them into packaged pooches.
The maker of sliced bread has shared instructions on how to craft a Wonder Dog Costume using easily accessible materials.
While the DIY comes just in time for Halloween preparations, it’s, in actual fact, part of a diverse showcase spotlighting Canadian fans’ inspired creations that are just as innovative as sliced bread.
Image via Wonder Bread Canada
For nearly a century, the soft white loaf with its primary-colored logo has served as a muse for creativity, sparking a wide range of imaginative creations both culinary and artistic, from pop-art pieces to candles and earrings. Now, it’s celebrating these one-of-a-kind masterpieces on the Wonder Shop as part of a new campaign called It Starts with Wonder, created by advertising agency Rethink.
For the dog costume, dreamed up by a fan named Mika, you’ll need clear and white vinyl to recreate the plastic packaging, an elastic ribbon, adhesive velcro, a printer, and sticker paper. Having a sewing machine will help, though it’s not necessary.
The tutorial includes a free printable to flaunt the Wonder branding on your pup.
Besides these instructions to transform mutts into hot dogs, the new website lets you shop dozens of Wonder Bread-themed fanmade products, as well as access creative recipes incorporating the pantry staple.
Image via Wonderbrands / Newswire.CA
“Beyond being a staple for delicious meals, Wonder is a blank canvas for inspiration,” remarks Vijaya Selvaraju, a home chef and Wonder recipe creator.
Screenshot via Wonder Bread Canada
To support these creators and champion small businesses, Wonder notes that 100% of the sales proceeds go directly to each respective crafter.
[via Little Black Book, Ad Age, Newswire.CA, images via Wonder Bread Canada]
by rrollins
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