Travis Kelce Shares The Spotlight With His Dog In New Tommy Hilfiger Campaign

Travis Kelce fronts Tommy Hilfiger’s Fall 2026 “Only in New York” campaign, but his Samoyed delivers its most personal cameo. Photographed by Lachlan Bailey at The Plaza Hotel and around Manhattan, the campaign follows Kelce meeting Gigi Hadid, JISOO, Peggy Gou, Frances Tiafoe, Carmelo Anthony, Tommy Hilfiger and Dee Hilfiger. Kelce models updated preppy staples, including cable-knit sweaters, rugby shirts, layered coats and a varsity jacket. The shoot launches a broader, multi-season partnership that will include a Spring 2027 menswear and accessories collection. The dog, shared with wife Taylor Swift, makes her first major public appearance in the fashion campaign.