Saint Laurent’s Fall 2025 campaign, Velvet Heat, stars Kate Moss and Chloë Sevigny in a raw, cinematic tribute to timeless cool. Shot by Mert Alas and directed by Anthony Vaccarello, the campaign trades studio sets for sun-drenched Los Angeles, capturing unscripted moments of friendship, freedom, and femininity. Moss narrates a poem written by Alas, while Sevigny joins her in evocative scenes that blend glamour with grit. The collection features tailored leather blouses, silk skirts, and bold accessories, all styled with lived-in elegance. At its core, Velvet Heat celebrates legacy muses and Saint Laurent’s enduring spirit of effortless rebellion.


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