Hellmann’s leans into musical comedy for its Super Bowl ad, transforming Andy Samberg into “Meal Diamond” for a playful Sweet Caroline parody set inside a bustling deli. The spot features Samberg belting out “Sweet Sandwich Time” while encouraging customers to “reach for the mayo,” turning the classic tune into a food‑themed spoof. Elle Fanning appears as a bewildered customer pulled into the chaos as the deli erupts into a full musical moment. The ad blends celebrity humor, nostalgia, and catchy parody to push Hellmann’s message about reducing food waste while delivering a lighthearted, Super Bowl‑ready spectacle.


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