Ben & Jerry’s Co-Founder Quits, Says Unilever ‘Silenced’ Brand’s Social Activism

Ben & Jerry’s co-founder Jerry Greenfield has resigned after nearly five decades, citing Unilever’s suppression of the brand’s activist voice. In a letter shared by Ben Cohen, Greenfield said the company has been “silenced” and “sidelined” on key social issues, including LGBTQ+ rights and the Gaza conflict. He also criticized the removal of CEO David Stever, claiming it violated the original merger agreement meant to protect the brand’s independence. Unilever, now spinning off its ice cream division into the Magnum Ice Cream Company, disputes the claims. Greenfield’s exit raises questions about the future of values-driven brands under corporate ownership.