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Adidas & Oasis Drop ‘Original Forever’ Collection Ahead Of Live ’25 Reunion Tour

by rrollins, June 23, 2025

Adidas and Oasis have launched the Original Forever collection, a 26-piece apparel line that revives the band’s iconic ’90s Britpop style. Timed with the Live ’25 reunion tour, the drop includes Firebird tracksuits, bucket hats, and coach jackets—many inspired by Liam and Noel Gallagher’s signature looks. A nostalgic campaign film, soundtracked by “Live Forever,” features a rare on-screen moment of the brothers together. The collection is available online, in Adidas stores, and at fan shops across the UK and Ireland. It’s more than merch—it’s a cultural revival that blends music, fashion, and legacy into one wearable tribute.
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