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American Girl Gets Dolled-Up For First Time In 40 Years With Pentagram Redesign

by rrollins, May 3, 2024

Image via Pentagram

Certain childhood brands hold a special place in our hearts, shaping who we become. American Girl, with its iconic 18-inch historical dolls and empowering narratives, is one such household name. Now, after nearly four decades, the doll house has unveiled a significant brand refresh, spearheaded by design powerhouse Pentagram.

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