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Hailey Bieber Leads MANGO’s ‘Craft Your Own Story’ Summer Campaign

by rrollins, May 14, 2026

MANGO has named Hailey Bieber its new global brand ambassador, fronting the Summer 2026 campaign Craft Your Own Story. Launched worldwide on May 12, the collection blends Los Angeles street style with polished tailoring, featuring crop tops, micro‑shorts, oversized jackets, halter dresses, floral skirts, and breezy minis. Accessories like handbags, scarves, and belts add versatility, while bold blues and reds keep the mood playful. Prices range from €9.99 (USD $10.80) to €69.99 (USD $75.60). Crafted at MANGO’s Barcelona atelier and rolled out across 120 markets, the campaign underscores the brand’s growth strategy while tapping Bieber’s cultural influence.
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