Grindr is piloting a new subscription tier priced as high as five hundred dollars a month, marking one of the steepest costs in the dating app industry. The plan, powered by Grindr’s proprietary gAI system, is designed to deliver more personalised matches, conversation recaps, and curated recommendations. Trials began in Australia and New Zealand and have now expanded to select US cities, with weekly options around eighty dollars. While Grindr positions the tier as a premium service for users seeking efficiency and stronger connections, the unusually high price highlights a bold experiment in how far app monetisation can stretch.
by rrollins
Recent Comments