Dove has partnered with Netflix and Shondaland’s Bridgerton to debut the “Let Them Talk” campaign ahead of the show’s fourth season. The initiative blends Dove’s mission to challenge restrictive beauty standards with Bridgerton’s Regency‑era storytelling, positioning real beauty as the talk of the ton. Using witty nods to gossip culture, the campaign reframes beauty conversations around authenticity, inclusivity, and body positivity. By aligning with one of Netflix’s most popular series, Dove ensures its message reaches a global audience while reinforcing its role as a cultural leader in redefining beauty. The collaboration highlights empowerment, individuality, and confidence.
by rrollins
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