Heinz Launches The ‘Dipper’ Fry Box To Solve Messy Fry‑And‑Ketchup Moments

HEINZ has introduced the Dipper, a patent‑pending fry box with a built‑in sauce compartment designed to solve the long‑standing problem of messy on‑the‑go dipping. Launching across 11 countries, the Dipper integrates fries and condiments into a single container, addressing findings that most consumers spill sauce or avoid dipping entirely while mobile. The design supports real‑world use, with versions for ketchup and mayonnaise to match regional tastes. A global campaign by Rethink accompanies the rollout, with early batches tested in select cities. The Dipper marks HEINZ’s most practical packaging upgrade, built around how people actually eat today.