Adidas and Unheardof have teamed up once again to release the Grandma’s Couch 2 Rivalry Low, a heartfelt tribute to Naomi Phillips, the late grandmother of Unheardof’s founder, Phil Lipschutz. Launching on Mother’s Day 2025, the sneaker blends nostalgia with personal storytelling, featuring baby pink pig suede, floral embroidery, and Naomi’s handwritten details. Fans have responded with emotional reactions, praising the design’s deep symbolism and family legacy. Limited to 600 pairs, the sneaker comes in a vintage-inspired wooden box, reflecting Naomi’s elegance. This release continues to resonate with sneaker enthusiasts, celebrating love and remembrance.


Recent Comments