In a playful yet competitive move, Pizza Hut has cheekily welcomed Domino’s to the stuffed crust pizza club, reminding everyone that they were 30 years late to the party. To emphasize its longstanding expertise, Pizza Hut launched a witty marketing campaign offering a 30% discount on its original stuffed crust pizza. This “diss marketing” strategy highlights Pizza Hut’s dominance while engaging customers with humor and rivalry. Domino’s, in turn, hopes their new Parmesan Stuffed Crust will attract customers who have been seeking stuffed crusts from competitors. This face-off marks a new chapter in the stuffed crust pizza wars.
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