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Specsavers Interrupts Movie Screenings With Hard-To-Read Messages

by rrollins, September 1, 2024

Image via Digital Cinema Media

After 20 years of bringing clarity through its humorous Should’ve Gone to Specsavers campaign, Specsavers has set its sights on a new frontier: the big screen. Over the next six months, moviegoers at Cineworld Cinemas will be treated to a series of comical mishaps featuring staff who clearly need to schedule an eye exam.

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