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Tupperware Unpacks Fun New Brand Identity, And This One’s A Keeper

by rrollins, July 24, 2024

Image via Landor

Tupperware has been poppin’ and lockin’ with food storage for decades, but lately, its image has needed a little… unboxing. To prepare for its debut on retail fronts, the company has undergone a rebrand to recapture the hearts (and kitchens) of younger users.

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