Image via Lenovo
The Formula 1 Grand Prix is known for its iconic podium celebrations, where the victor hoists the trophy and gives it a celebratory kiss in front of thousands of fans.
To make the event even more special this year, Lenovo has taken this tradition to a whole new level by creating the world’s first kiss-activated trophy.
Yup, the reimagined prize reacts when kissed by the winner.
Image via Lenovo
Here’s how it works: As the winner takes the podium, indicator lights on the trophy guide them to a designated spot. Upon kissing this special spot, the trophy comes alive, bathed in the vibrant colors of the winning driver’s national flag.
This magical transformation is made possible through the use of the latest touch-sensitive micro-switch technology, creating a one-of-a-kind spectacle that enhances the moment.
The never-before-seen technology will be presented at both the Formula 1 Lenovo Japanese Grand Prix 2023 and the Formula 1 Lenovo United States Grand Prix 2023.
Image via Lenovo
“As a leading technology company, we challenged ourselves to find a way to embed smarter technology into the trophies in a way that’s never been done before to elevate the podium experience,” said Philip Marchington, executive creative director of corporate marketing at Lenovo.
“Dreamed up by Lenovo and fashioned by iconic design firm Pininfarina, the trophy’s striking shape mirrors the air intake on F1 cars and features a parametric pattern that echoes the proportions of the Lenovo logo,” he added.
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[via Motorsport.com and Racing News 365, images via Lenovo]
by rrollins
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