Assuage Technology Group

BBDO’s Clever Greeting Card Celebrates Both Chinese New Year & Valentine’s Day

by rrollins, January 28, 2021

Image via BBDO Singapore

Creative agency BBDO Singapore has developed a clever greeting card that fuses luck and love together.

Because Chinese New Year and Valentine’s Day are days apart this year, the agency put a creative twist on the double-holidays by playing around with the letters “X” and “O” to celebrate the Year of the Ox and showing affection through the symbolic XOXO phrase.

The result is a reversible card that serves as both a Chinese New Year greeting and a message of love.

Take a look at the creative token below.

Image via BBDO Singapore

[via Campaign Brief Asia, cover image via ]

tw fb ins ln
2020 © Assuage Tech Group