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BBDO’s Clever Greeting Card Celebrates Both Chinese New Year & Valentine’s Day

by rrollins, January 28, 2021


Image via BBDO Singapore

Creative agency BBDO Singapore has developed a clever greeting card that fuses luck and love together.

Because Chinese New Year and Valentine’s Day are days apart this year, the agency put a creative twist on the double-holidays by playing around with the letters “X” and “O” to celebrate the Year of the Ox and showing affection through the symbolic XOXO phrase.

The result is a reversible card that serves as both a Chinese New Year greeting and a message of love.

Take a look at the creative token below.


Image via BBDO Singapore

[via Campaign Brief Asia, cover image via ]

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